Inkbot Design

MARCH 3, 2023

Top 10 Best Books on Strategy and Business Marketing In a world where business competition is as fierce as a pack of hyenas fighting over a juicy piece of meat, having a solid marketing and strategy plan is critical to surviving and thriving. Think of it as your survival guide in the wilds of the business world.

Marketing 114

Marketing Marketing Publication Publishing 114

Just Creative

FEBRUARY 8, 2021

Before social media and internet advertising, TV commercials were the main way of reaching the public during the Super Bowl. Advertising expert Stuart Elliott considered this year’s Super Bowl the riskiest for marketers. Here are 10 lessons you can learn from what we know so far about ads associated with the 2021 Super Bowl.

Advertising 250

Advertising Advertising Branding Brand 250

Noupe

SEPTEMBER 2, 2021

In the ever-changing and fast-moving world of digital marketing, brand storytelling carves out a niche for itself by building bridges between brands and customers. While the wide usage of the term brand storytelling in the marketing industry sometimes leads to confusion, its meaning is quite simple and literal.

Branding 110

Branding Brand Production Marketing 110

Inkbot Design

APRIL 11, 2023

1 – Logo Design Love Sale Logo Design Love: A Guide to Creating Iconic Brand Identities, 2nd Edition Airey, David (Author) English (Publication Language) 240 Pages – 08/20/2014 (Publication Date) – Peachpit Press (Publisher) −$8.00 $31.99 Buy on Amazon So, have you heard of Logo Design Love?

Publication 145

Publication Publishing Publishing Arts and Crafts 145

Inkbot Design

MARCH 9, 2023

1 The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems (Design Thinking Series) Lewrick, Michael (Author) English (Publication Language) 352 Pages – 05/22/2018 (Publication Date) – Wiley (Publisher) −$11.01 $25.99

Publication 145

Publication Publishing Publishing Graphic Design 145

Design Week

JUNE 24, 2020

There are many pointed reminders of the UK’s austerity period of the 2010s, but the nations’ public toilets are perhaps one of the lesser known victims. Since 2010 , shrinking council funding has seen the closure of almost a thousand public facilities across the country – a drop of more than a fifth.

Publication 88

Publication Sports Production Inspiration 88

UX Collective

JULY 1, 2021

How big money affects the online learning experience for our kids Illustration by Randompopsycle As our underfunded K-12 public school system is reimagining the future of education post-pandemic, it is becoming more and more dependent on software like Canvas LMS to help lead the way. In 2015, they went public on the NYSE.

Education 71

Education Publication Digital Marketing 71

Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. It's no secret that branding is one of the most important aspects of any marketing strategy. Branding in Marketing: What is It? But what does that mean?

Marketing 91

Marketing Marketing Branding Brand 91

Inkbot Design

MARCH 14, 2023

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

Marketing 59

Marketing Marketing Advertising Advertising 59

Azure Magazine

JUNE 12, 2023

Established in 2015, York University’s School of Continuing Studies was created through a merger of an English language institute with the department of continuing education. The prominence of the site inspired an open, public-facing identity, framed by a shared outdoor space. Photo by Lisa Logan. Photo by Lisa Logan.

Education 122

Education Programming Publication Sculpture 122

Eye on Design

AUGUST 23, 2021

The bright, nebulous style has become so pervasive that folks outside the design community have commented on its prevalence, and writers in myriad publications have reported on various iterations of it. Oftentimes, there’s an inherent tension between the designer working on a cover and the team marketing it. The “Big Book Look.”

Publishing 145

Publishing Publishing Marketing Marketing 145

Inkbot Design

SEPTEMBER 6, 2022

They design websites and logos, create illustrations and animations, write copy, and manage social media marketing. Princeton Architectural Press Lupton, Ellen (Author) English (Publication Language) 264 Pages – 07/14/2015 (Publication Date) – Princeton Architectural Press (Publisher). Graphic Design Basics.

Graphic Design 145

Graphic Design Graphic Self-employed Programming 145

Inkbot Design

FEBRUARY 17, 2024

Sale Big Magic: Creative Living Beyond Fear Hardcover Gilbert, Elizabeth (Author) English (Publication Language) 304 Pages – 09/27/2016 (Publication Date) – Riverhead Books (Publisher) −$6.99 $11.01 Hardcover Book Jim Collins (Author) English (Subtitle) English (Publication Language) Buy on Amazon 4.

Publication 98

Publication Publishing Publishing Arts and Crafts 98

Inkbot Design

AUGUST 12, 2022

In this section, we will discuss the different types of portfolios and how to market yourself using them. Chandler, Steve (Author) English (Publication Language) 198 Pages – 04/07/2021 (Publication Date) – Maurice Bassett (Publisher). Start marketing yourself. Build your client base. Sale Bestseller No.

Graphic Design 124

Graphic Design Graphic Portfolio Client 124

Colossal

SEPTEMBER 12, 2022

Rael San Fratello, “Star Lounge” (2015), PLA plastic. As part of this initiative, DATMA is issuing a National Request for Qualifications (RFQ) for a public outdoor installation on the theme of shelter. Image courtesy of Andrew Kepinski. Applications will be accepted beginning now through November 1, 2022.

Publication 69

Publication Art Artist Presentation 69

Inkbot Design

OCTOBER 4, 2022

As marketers, we all know the importance of brand trust online and that people choose to read and use online content over digital media. Brand value is the financial value of a brand, which includes both the brand's market value and its tangible assets. Brand value also depends on the size and growth rate of the company's market.

Branding 145

Branding Brand Production Media 145

Azure Magazine

AUGUST 29, 2024

While the build quality of new homes varies massively across the board, apartment buildings intended for Canada’s growing post-secondary population often feel notably cheaper or more haphazardly assembled than their market-rate counterparts. According to the architects, the “building achieves a 35.5

Architecture 116

Architecture Publication Portfolio Animation 116

Inkbot Design

FEBRUARY 23, 2023

Hardcover Book Müller, Jens (Author) Japanese (Publication Language) 512 Pages – 03/29/2022 (Publication Date) – TASCHEN (Publisher) −$4.51 $25.49 social media marketing , email marketing, PPC ad campaigns, etc.) #9 Buy on Amazon Bestseller No. Buy on Amazon Bestseller No.

Graphic Design 145

Graphic Design Graphic Publication Fonts 145

Inkbot Design

FEBRUARY 19, 2025

While their competitors were slapping family crests on bottles and calling it “branding,” Johnnie Walker was methodically engineering visual psychology to penetrate markets across 180+ countries without saying a single word. Here's the brutal truth most marketers miss: People don't buy products. The market context?

Digital 40

Digital Branding Brand Marketing 40

Eye on Design

JUNE 3, 2021

One of the more well-known examples is from 2015 when two graphic designers raised nearly $1 million ($941,966, to be exact, against a now-modest $158,000 goal) in just 34 days for a reissue of NASA Graphics Standard Manual , a spiral-bound guide to the government agency’s graphic identity program from 1975.

Publishing 145

Publishing Publishing Graphic Design Graphic 145

Inkbot Design

JULY 28, 2023

As a highly influential publication, this book strongly emphasises the pivotal aspect of user experience (UX). Buy on Amazon The book's well-structured sections encompass many industry sectors, catering to various niches and markets. It imparts invaluable guidance on crafting websites that are intuitive and user-friendly.

Web Design 145

Web Design Web Design Arts and Crafts Coding 145

Inkbot Design

JUNE 22, 2022

They are trained to understand the specific requirements of print and digital publications and develop strategies to communicate effectively with their audience. Some schools will allow graphic designers to double major in a related area such as business, computer science, or marketing. Graphic Design: The New Basics. $19.70.

Graphic Design 111

Graphic Design Graphic Internet and Software Development Arts and Crafts 111

Inkbot Design

APRIL 26, 2023

Logo Design Love: A guide to creating iconic brand identities (Voices That Matter) Amazon Kindle Edition Airey, David (Author) English (Publication Language) 319 Pages – 08/18/2014 (Publication Date) – Peachpit Press (Publisher) $23.99 One question is, what is your company's position in the market?

Branding 134

Branding Brand Fonts Publication 134

Azure Magazine

JULY 1, 2020

Among its award-winning projects are 2013’s Inuvik Children’s First Centre (a brightly hued education and childcare facility whose arcing shape wraps an outdoor playground in a protective embrace) and 2015’s Betty’s Haven (a handsomely appointed Whitehorse transition home for women and children escaping domestic violence).

Architecture 137

Architecture Arts and Crafts Portfolio Artist 137

Azure Magazine

JANUARY 22, 2021

It’s a simple principle, but one not often seen in our public spaces. But perhaps the biggest barrier I face in my everyday life regards public washrooms. Although many public spaces have “accessible” washrooms, what’s considered accessible for some is not necessarily accessible for all. What is accessibility? Transportation.

Publication 145

Publication Consulting Inspiration Coding 145

Design Week

AUGUST 25, 2020

When Damilola Marcus and Seyi Olusanya started Lagos-based Dá Design Studio in 2015, they say there was a lack of “authenticity in the way brands were presented” At the time, brands were not as conscious of their design choices or catering to international audiences, though Olunsanya singles out Paystack as an exception.

Education 101

Education Arts and Crafts Graphic Design Branding 101

Inkbot Design

AUGUST 8, 2023

Roger (Author) Multilingual (Publication Language) 432 Pages – 11/08/2015 (Publication Date) – Taschen America Llc (Publisher) −$17.90 $62.10 For designers and marketers, these sections provide an instructive guide on crafting impactful logos and trademarks with symbolic resonance.

Arts and Crafts 98

Arts and Crafts Publication Branding Brand 98

UX Collective

JANUARY 14, 2023

Public and professional perceptions of artificial intelligence. I chose to dive into numbers to find answers to the multitude of questions we can have about it, gathering data from two perspectives: public and professional perceptions of artificial intelligence. Time Magazine cover of March 28 1955. Thomas Watson Jr.

Publication 125

Publication Education Marketing Marketing 125

Shillington

MAY 28, 2020

In his 2015 book, Design Your Life, Vince Frost laid out his central idea that design thinking can apply to everything from business to life. Since 2015, Steve Folland has spoken to more than 100 freelancers for this series of creative podcasts, about the trials of being freelance. Listen here. Vince Frost Design Your Life.

Arts and Crafts 121

Arts and Crafts Freelance Freelance Presentation 121

Eye on Design

NOVEMBER 8, 2021

Public domain. The short attention span of the public will be satisfied, and the pain will be minimized. As the market shifts, sometimes a brand simply needs a facelift. But companies also get pretty before entering into more complex scenarios like a merger, acquisition, or public offering. Oil on canvas. Very modern.

Branding 138

Branding Brand Publication Architecture 138

Canny

NOVEMBER 4, 2021

Corporate video content is changing the marketing landscape. Social media and email marketing then play an important role by distributing the content to its intended audience to maximise reach and engagement. It’s important to know the different types and styles of videos so you can incorporate them into your own marketing strategy.

Production 148

Production Internet and Software Development Marketing Marketing 148

Inkbot Design

SEPTEMBER 27, 2023

Sale You Are an Artist: Assignments to Spark Creation Hardcover Book Urist Green, Sarah (Author) English (Publication Language) 256 Pages – 04/14/2020 (Publication Date) – Penguin Books (Publisher) −$11.74 $14.26 Anyone seeking to unleash their creativity. Sale Bestseller No. Buy on Amazon Bestseller No.

Arts and Crafts 98

Arts and Crafts Internet and Software Development Publication Artist 98

Inkbot Design

OCTOBER 25, 2023

For example, McDonald's successful rebranding in the early 2000s helped transform public perception of the fast food giant from a synthetic and outdated brand to one focused on healthy, high-quality ingredients. Rebranding helps companies align their identities with shifting consumer tastes and market trends.

Marketing 98

Marketing Marketing Branding Brand 98

Inkbot Design

AUGUST 29, 2022

This is an excellent opportunity to hone your skills and make yourself more marketable. While the job market in the U.S. Flor, Martina (Author) English (Publication Language) 152 Pages – 09/29/2020 (Publication Date) – Princeton Architectural Press (Publisher). Know your market. Know your market.

Freelance 140

Freelance Freelance Client Networking 140

Creative Boom

JANUARY 23, 2024

Leaning into the popularity of memes has often been a half-baked marketing strategy, but few will begrudge Gordon Ramsay having a bite out of his own 'Idiot Sandwich' as he steals the phrase back for his latest show and guest edits the Chef's Special of Sandwich Magazine.

Magazine 469

Magazine Media Agency Publication 469

Azure Magazine

MARCH 3, 2021

Since Moooi began making carpets in 2015, it has been transforming interior spaces (quite literally) from the ground up. Moooi Carpet Tiles is the result of the studio wanting to explore and push boundaries – in design, technique and sustainability – in order to bring beauty to the contract market.

Manufacturing 98

Manufacturing Portfolio Publication Magazine 98

Inkbot Design

OCTOBER 12, 2023

The first thing consumers might notice about your brand could be its visual representation; this makes the face of your brand critical, given that it appears across marketing materials , products and digital channels. Logo design is integral to overall brand psychology and affects a brand's personality, authority, and market value.

Fonts 98

Fonts Branding Brand Publication 98