Canny

MARCH 10, 2022

Video-based marketing campaigns were forever changed with the introduction of drone footage. Drone marketing — as some have started referring to it as — can be found just about everywhere, either to offer a unique visual, or to actually feature within the video in some way or another. Marketers Can Experiment More. download now.

Marketing 148

Marketing Marketing Agency Brand 148

Moo

MARCH 11, 2024

Enter guerrilla marketing, a way for brands big and small to do things differently and make their mark – and make those marketing budgets work harder. From high-impact stunts to low-cost sticker campaigns, the ‘00s was, to many, the golden age of the guerrilla marketing campaign. What is guerrilla marketing?

Marketing 98

Marketing Marketing Brand Branding 98

Creative Market

OCTOBER 18, 2021

It’s hard to believe that Creative Market is almost a decade old. On our 9th birthday, we’d like to celebrate some of the most popular design products that have marked each year of our journey. Join us as we take a closer look at the visual styles that have trended throughout Creative Market’s history.

Fonts 190

Fonts Marketing Marketing Production 190

Canny

NOVEMBER 18, 2021

At the core of every succesful brand is strategic marketing, brought about through extensive campaign planning and research. It’s for this reason that ‘how to write a marketing plan’ is one of the most common marketing-based questions online. The Marketing Brief Template. The Marketing Brief Template. Download now.

Marketing 204

Marketing Marketing Agency Advertising 204

Just Creative

OCTOBER 6, 2020

In today’s world, customers have an endless sea of choices when it comes to brands and products. If your brand can’t provide them with a product or service they need, they’re going to leave you for your competitors. One strategy that will make your business stand out from the crowd to make is conversational marketing.

Marketing 174

Marketing Marketing Brand Branding 174

Inkbot Design

JUNE 16, 2022

20 Best Brands with Social Media Marketing Strategies. Social Media Marketing is a vast and dynamic landscape, and its results differ from brand to brand. The best thing you can do is look at the other brands and their social media marketing methods , which make them successful and also learn from their previous mistakes.

Media 105

Media Marketing Marketing Branding 105

Inkbot Design

AUGUST 16, 2023

Unique Selling Points: Gaining a Competitive Edge in Today's Market In today's oversaturated marketplace, simply having a quality product or service is no longer enough to succeed. Focuses on something novel or innovative about your product. Guides Marketing: Focuses messaging and campaigns squarely on your differentiation.

Marketing 97

Marketing Marketing Arts and Crafts Production 97

Inkbot Design

MARCH 14, 2023

The 15+ Best Marketing Books to Read Are you tired of searching endless blogs and websites for outdated and irrelevant marketing advice? We've compiled a list of the 15+ best marketing books to revitalise your marketing strategy and set you apart from the competition. The Best Marketing Books to Read 1.

Marketing 59

Marketing Marketing Advertising Advertising 59

Inkbot Design

OCTOBER 4, 2022

Branding in Marketing: Steps to A Great Strategy. Branding is essential because it identifies a particular product or service to customers. An expert in branding strategies says your brand can be much more than a logo, colour scheme, and marketing slogan. Branding in Marketing: What is It? It is not the product itself.

Marketing 91

Marketing Marketing Branding Brand 91

Inkbot Design

OCTOBER 5, 2022

Why User Experience Matters in Digital Marketing. When your brand customer base grows, digital marketing becomes more critical. There is a direct connection between user experience and digital marketing. Marketing campaigns are just the beginning, but they don't end there. The five tiers of content marketing and UX.

Marketing 52

Marketing Marketing Digital Internet and Software Development 52

Just Creative

NOVEMBER 19, 2020

So you say that email marketing is dead. According to statistics by 99Firms : 80% of companies say that email marketing is their top customer acquisition strategy. email marketing delivers around $44 ROI for every dollar spent. email marketing delivers around $44 ROI for every dollar spent. Ineffective Subject Lines.

Marketing 223

Marketing Marketing Color Media 223

Inkbot Design

MARCH 3, 2023

Top 10 Best Books on Strategy and Business Marketing In a world where business competition is as fierce as a pack of hyenas fighting over a juicy piece of meat, having a solid marketing and strategy plan is critical to surviving and thriving. Think of it as your survival guide in the wilds of the business world. Get ready to go viral!

Marketing 114

Marketing Marketing Publication Publishing 114

UX Collective

FEBRUARY 17, 2022

Neuroergonomics : towards a new paradigm of product design Illustration by Sara di Meglio Neuroergonomics provides a multidisciplinary approach that merges elements of neuroscience, human factors, and ergonomics to study brain response to stimuli. Neurotechnological tools to optimize the symbiosis between product and human experience.

Production 98

Production Manufacturing Publishing Publishing 98

UX Collective

MARCH 1, 2023

Digital product design can be perilous—but we can gain valuable design wisdom by looking beyond our discipline. Left: Spirit of Bamboo section (2016), Right: A Guide to Sensory-Processing Sensitivity (2020) Before digital product design, I was an interior architecture & design student. Begin with the end in mind.

Production 76

Production Architecture Digital Arts and Crafts 76

Inkbot Design

MAY 18, 2023

Working at Home: Embrace the Freedom and Boost Your Productivity Have you ever dreamt of trading in your lengthy commute, uncomfortable business attire, and rigid 9-to-5 schedule for the comfort and convenience of your home? Now, get this: A 2022 study found that remote workers saw a productivity boost equivalent to a full day's work.

Production 141

Production Internet and Software Development Self-employed Arts and Crafts 141

Creative Boom

OCTOBER 3, 2023

© Lauren Withrow, courtesy of Stills and the artist In partnering with in-demand commercial photographers, paying them above the market rate, and carefully curating their work, the Stills collection is above and beyond anything provided by a traditional stock library.

Filmmaking 410

Filmmaking Artist Arts and Crafts Client 410

Noupe

SEPTEMBER 2, 2021

In the ever-changing and fast-moving world of digital marketing, brand storytelling carves out a niche for itself by building bridges between brands and customers. By using brand storytelling, brands create a connection between their customers and get the chance to introduce their products. What Is Brand Storytelling?

Branding 110

Branding Brand Production Marketing 110

Just Creative

DECEMBER 29, 2020

They are constantly monitoring trends on social media, and one wrong move by a brand can destroy years of marketing efforts. But now, things have changed, mainly due to the abundant free marketing options available via the internet. But unlike traditional marketing, digital marketing has tools that can calculate ROI down to the cent.

Digital 297

Digital Branding Brand Marketing 297

Colossal

FEBRUARY 4, 2022

A former product designer turned bead artist, Jan Huling begins each sculpture with a blank form in the shape of a miniature horse, giant praying mantis, and eager monkey perched on a box. Detail of “Das Bug” (2015), 61 x 69 x 110 inches. “Das Bug” (2015), 61 x 69 x 110 inches. via Women’s Art ).

Sculpture 93

Sculpture Color Animation Gallery 93

UX Collective

FEBRUARY 9, 2023

Turning challenges into possible paths I will share some concerns about studying human behavior for marketing purposes; this practice is fraught with ethical dilemmas. These profiles are commonly used in product development and market research to help companies better understand their customers and develop solutions that meet their needs.

Marketing 79

Marketing Marketing Client Filmmaking 79

Creative Boom

JULY 5, 2022

Working from home during the pandemic showed that even with a toddler straying into shot, people could be just as productive as ever. But at the same time, many feel pigeon-holed by brands or that marketing to mothers is sexist. mother_pukka ) and her #flexappeal campaign. trillion in the US, according to one survey ).

Sports 257

Sports Marketing Marketing Advertising 257

Just Creative

JULY 28, 2020

trillion in 2015. The growth of the wellness market in this period was twice as fast as the growth of the global economy. You’ll need to do a great job branding your business , your product and your services in order to attract consumers’ attention and survive. know the value of influencer marketing. Be Authentic.

Branding 222

Branding Brand Production Marketing 222

Inkbot Design

OCTOBER 4, 2022

Brand trust is the feeling of assurance that customers have when buying a product. When people buy a product, they look for brands with a positive history with the products they sell and a good reputation for quality. Brand trust measures consumers' feelings about a brand, product, or service. What Is Brand Value?

Branding 145

Branding Brand Production Media 145

Inkbot Design

OCTOBER 5, 2022

Rebranding is changing a product's or brand's look and feel to distinguish it from competing products or brands. Many companies rebrand to make their products and brands more recognisable. Rebranding may involve a new logo, colour scheme, or marketing campaign. Rebranding vs Marketing.

Agency 89

Agency Branding Brand Marketing 89

Inkbot Design

DECEMBER 1, 2023

VR Content Marketing: The Future is Immersive From Oculus Rift to Google Cardboard, virtual reality (VR) has captured the imaginations of consumers and marketers alike. An Introduction to the Cutting-Edge Concept of VR Content Marketing But what exactly is VR content marketing?

Marketing 98

Marketing Marketing Production Education 98

UX Collective

JANUARY 8, 2024

The advent of new generative technologies, ethical debates surrounding their use, and the significant layoffs in 2022 and 2023 are “prompting” the product design community to reassess their roles and answer yet again: “What is the value of design(ers)?” Designers might be feeling a sense of “AI vertigo” these days.

Production 107

Production Photoshop Coding Exhibition 107

Inkbot Design

FEBRUARY 17, 2024

Good to Great: Why Some Companies Make the Leap and Others Don't Great product! “The Innovator's Solution” offers a practical approach to creating and sustaining successful innovations, helping you identify untapped market opportunities and develop products or services that disrupt the status quo. Buy on Amazon 12.

Publication 98

Publication Publishing Publishing Arts and Crafts 98

Inkbot Design

OCTOBER 25, 2023

Rebranding helps companies align their identities with shifting consumer tastes and market trends. Understanding a Rebranding Exercise A rebranding exercise is a strategic process that involves changing various brand elements to create a new identity and stand out in the market.

Marketing 98

Marketing Marketing Branding Brand 98

UX Collective

FEBRUARY 1, 2022

angelekamp The ability to determine the optimal price for a product or service is one of the most critical steps in any development or commercialisation process. Charge too much and you run the risk of nobody engaging with your product or pushing customers away, charge too little and you’ll leave revenue on the table. Enter Design.

Production 80

Production Marketing Marketing Consulting 80

Inkbot Design

AUGUST 28, 2024

How important is a slogan in marketing? Why it works: It communicates the product benefit It's descriptive and easy to visualise It solves a common problem (messy chocolate) 5. It's a masterclass in creating emotional associations with a product. It humorously personifies cats while highlighting the product's appeal.

Brand 52

Brand Branding Production Advertising 52

The Branding Journal

FEBRUARY 24, 2021

In an increasingly competitive marketplace, brands are now more than ever presented with the challenge of capturing and sustaining market share and keeping their customers loyal. It is the simple difference between the value of a branded product, and the value of that product without that brand name attached to it (Rosenbaum-Elliott, 2015).

Branding 105

Branding Brand Marketing Marketing 105

Moo

JULY 18, 2024

The creators, a group of eight friends, initially offered their game as a free printable on their website but dreamed of making it a high-quality, boxed product. They tapped into the power of social media and word-of-mouth, turning every player into a marketer as they shared hilarious game moments online.

Marketing 52

Marketing Marketing Brand Branding 52

Inkbot Design

NOVEMBER 30, 2022

19 Marketing Trends To Expect in 2023. Marketing strategies and the associated trends change and evolve each year, taking into account consumer behaviours and new technologies. In this article, we'll share the 19 marketing trends you should be aware of for 2023 to help you build an effective marketing strategy.

Marketing 122

Marketing Marketing Internet and Software Development Brand 122

Graphic Design Junction

FEBRUARY 13, 2023

Funny ads make your brand or product more attractive and eye-catching. Print advertising continues to be a strong market, companies spending dollars to make their ads really creative and inspiring. Boss, Dracula, Hannibal This professional campaign titled ‘Boss, Dracula, Hannibal’ was published in Brazil in October, 2015.

Advertising 119

Advertising Advertising Print Arts and Crafts 119

UX Collective

MARCH 9, 2023

The evolution of Growth design over the years and what you can adapt from it to strengthen your product and design skillset. While this discipline remains powerful, it has since evolved into Product design, with designers taking on even bigger responsibilities. I joined Miro in 2017 as the company’s first Product Designer for Growth.

Production 142

Production Patterns Marketing Marketing 142

UX Collective

JULY 10, 2022

Then we’ll learn a little about how UI has been adapted to other digital products such as smart watches. However it wasn’t a commercial product. Later on, in 1981, they launched Xerox Star, which was a commercial product. Learn more about Sketch history here Later on, in 2015, Adobe launched Adobe XD.

Adobe 98

Adobe Production Photoshop Patterns 98

Ohn Mar Win

SEPTEMBER 26, 2020

I’ve niched down by providing (illustration) services that appeal to a small, specialized section of the market. 2 SEE YOURSELF AS A BUSINESS FROM THE OUTSET I had to make my business financially viable (in order to bring up my two kids in a single parent household from 2015).

Portfolio 86

Portfolio Illustration Illustrator Client 86