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Designed by Vernon Adams in 2011 and refined over the years until 2014, Mulish exudes a modern and sophisticated vibe that’s sure to impress. Tilt is a font family that’s all about the visuals, drawing inspiration from city landscapes, especially the bold lettering seen on shopsigns.
With the ability to reach millions of people simultaneously, brands have established themselves as powerful forces in the market. This has resulted in a visual overload, with brands competing for attention in a saturated market. One of the ways mass media has impacted branding is through visual communication.
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