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Mike Nelson on his sensory new survey, scavenging objects and simulating reality

Creative Boom

It's an amalgamation of objects scavenged from the depths of junkyards and flea markets, which through their presentation, serve to preserve fragmented moments with enough room for open-ended interpretation. Installation view, British Pavilion, 54th Venice Biennale, Venice, 2011. Commissioned by the British Council.

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ORCA crafts an immersive identity for family-owned Cornish brewery

Creative Boom

This presented a new opportunity to collaborate and launch a new brand for a series of tap rooms that could appeal to a broad, diverse audience. ORCA was founded by two friends, James and Joel, in 2011. However since 2020 James Ewin has solely taken the helm of ORCA. "We

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The Top 5 Benefits of Blogging for Marketing

Inkbot Design

The Top 5 Benefits of Blogging for Marketing Blogging has become a potent tool for connection, education, and expression, where information is shared exponentially. It includes journalism, storytelling, marketing, education, and entertainment. Blogging is an excellent approach to build and market your skills.

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Athletics puts people and play at the heart of ShareFile's vibrant new identity

Creative Boom

Since then, it's grown and transformed, with cloud computing company Citrix acquiring it in 2011. More recently, ShareFile was acquired by Cloud Software Group, which presented it with the opportunity to "narrate its own evolution" in the form of a rebrand. To realise this ambition, ShareFile brought in Athletics to tell its story.

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Digital Content Marketing: It’s About More Than Content

Inkbot Design

Digital Content Marketing: It's About More Than Content. Digital Content Marketing, also known as Digital Advertising, is the practice of advertising goods or services using online methods such as websites, emails, and mobile apps. Today, digital marketers need to deliver more than just great content.

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9 Years Building the World’s Marketplace for Design

Creative Market

It’s hard to believe that Creative Market is almost a decade old. Join us as we take a closer look at the visual styles that have trended throughout Creative Market’s history. When Creative Market launched in 2012, this is what iOS 6 looked like on an iPhone 5: via Wikipedia. Mockups were all the rage.

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Dog Food Branding: How Companies Differentiate Their Products in a Saturated Market

The Branding Journal

The dog food market is growing and becoming more and more saturated. According to a 2018 article by Pet Food Processing , the number of pet food brands in the US at the time was 630, with a 71% increase since 2011. In a market like this, differentiation is essential, and brands must address more niche needs.