Inkbot Design

JANUARY 25, 2024

Using insights from psychology and neuroscience research, Johnson uncovers the mental patterns behind why people interact with interfaces the way they do. From jerk reactions to banner blindness to the power of storytelling, this book overflowes with ah-ha moments into why visitors behave in specific ways.

Web Design 92

Web Design Web Design Publication Patterns 92

Inkbot Design

FEBRUARY 18, 2024

Post-Rebranding Revenue Increase Starbucks 2011 $1.2 Avoid complicated patterns or overly fussy pictorial elements. Those are just a few logo refreshes that breathed new vigour into household brands. But don't just take my word for it – the numbers tell the story too: Brand Date Rebranding Cost (approx.) billion $1.9 billion $1.6

Brand 98

Brand Branding Fonts Digital 98

Inkbot Design

JANUARY 20, 2024

Adapt to Digital Environments: From tiny app icons to website banners, logos now exist in far more environments than they did decades ago. Starbucks: Criticised Over Simplified Logo Evoking “Slave” Imagery Starbucks stirred outrage when it rolled out streamlined branding in 2011 and focused solely on its iconic Siren character.

Brand 98

Brand Branding Digital Education 98

A List Apart

FEBRUARY 7, 2019

People who use assistive technology like screen readers can use things like banner landmarks to navigate the same way (provided they are correctly declared in the site’s HTML). If your site features a large amount of content per page, it may be worth investigating this UI pattern. Highlighting.

Theme 93

Theme Color Fonts Patterns 93

A List Apart

FEBRUARY 7, 2019

People who use assistive technology like screen readers can use things like banner landmarks to navigate the same way (provided they are correctly declared in the site’s HTML). If your site features a large amount of content per page, it may be worth investigating this UI pattern. Highlighting.

Theme 93

Theme Color Fonts Patterns 93

Inkbot Design

DECEMBER 11, 2023

Any intricate patterns or complex illustrations should be handled carefully so legibility doesn’t suffer. Ultimately, the patterns, images and fonts fused into polished emblem logo compositions become beloved calling cards for global brands. Versatility: Patch-ready to adorn jacket banners – also replaces motorcycle tank “badges”.

Inspiration 98

Inspiration Brand Branding Arts and Crafts 98

A List Apart

SEPTEMBER 20, 2018

I am fortunate enough to have played a tiny part in the history of RWD, having worked alongside Filament Group and Ethan Marcotte on the Boston Globe website back in 2011. Under the banner of the “Responsive Images Community Group,” we—well, at the risk of ruining the dramatic narrative, we argued on mailing lists.

Layout 71

Layout Web Design Web Design Patterns 71