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Image Credits: Amazon When our parents and teachers started teaching us how to read and write as children, color was first presented to us. You soon discover colortheory is a whole science and field of study when you start researching it. In the arts and graphic design realm, it’s merely one component of a whole.
Concepts like symmetry, balance, color contrast, and even the use of specific shapes appear to have a universal appeal across cultures, implying a common neurological basis. An ecological valence theory of human color preference , 2010 ) ( Arnheim, Rudolf. “ Grids are a handy tool for ensuring balance in our designs.
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