Wolff Olins' new logo brings back a sense of fun to agency branding
Creative Boom
OCTOBER 10, 2023
Just when we were all getting tired of clean-yet-bland minimalist logos, the veteran agency throws a curveball with its new wordmark. Founded in 1965 in London's Camden Town by designer Michael Wolff and advertising executive Wally Olins, they were one of the first agencies to focus on corporate identity.
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