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Hotlist 2025: the 25 most popular design studios, as voted for by their peers

Creative Boom

The studio's emphasis on evolving brand experiences has helped numerous global businesses navigate changing markets successfully. For example, during the pandemic they redesigned the D&AD Annual as a digital-only publication , in a way that gave more access to images and video content than had been possible in print.

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A designer’s bookshelf: 5 essential reads for creativity and insight

UX Collective

Its clean, geometric style made it the symbol of Obamas 2008 campaign , representing hope and progress. Iron Fists: Branding the 20th-Century totalitarian state by Steven Heller(2008) Iron Fists explores how totalitarian regimes weaponized graphic design to manipulate public opinion and consolidate power. PhaidonPress.

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Top 10 books every aspiring photographer should read

Creative Boom

A good photography book can provide both in abundance and to help you out; we've curated a list of the ten best on the market today. Originally published in 2008, this book was fully revised and updated in 2018. While growing as a photographer is as much about inspiration and vision as it is about learning and refining techniques.

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13 Scarily Good Brand Marketing Campaigns To Remember

Canny

Brand marketing campaigns are all the rage. Traditional sales marketing is dying. Brand marketing is growing and will continue to grow. We’re going to skip on MailChimp and Wistia because they’re working in brand affinity marketing, and we have a whole post about that coming soon. Who’s getting it right? Or have they?

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Brand Launch: How to Launch a Brand That Stands Out

Inkbot Design

Creating a solid and memorable brand that resonates with your target audience is crucial in today's competitive market. Without a thorough understanding of your ideal customers, you may create marketing strategies and products that fall flat and fail to resonate with your target market.

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UX vs. profit: The blurred ethical lines between EdTech and public education

UX Collective

How big money affects the online learning experience for our kids Illustration by Randompopsycle As our underfunded K-12 public school system is reimagining the future of education post-pandemic, it is becoming more and more dependent on software like Canvas LMS to help lead the way. In 2015, they went public on the NYSE.

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17 Rebranding Failures and How Much They Cost (Updated: March 2021)

Canny

Despite the very uninspiring brand image, which we will get to a little later, the new brand identity drastically impacted the company’s bottom line, with a stock market earnings of less than half. The company spends up to $125 million annually on improving their brand and marketing. Not what you want from a rebrand. TGI Fridays.

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