Creative Boom

NOVEMBER 6, 2024

They open and close (and occasionally open again), battered by the whims of market forces and international relations," says Masri, who, perhaps unsurprisingly, has a background in urban planning. McDonald's outlets make for an unstable set of navigation points. Beyond this, McDonald's itself – what it offers and represents – is not fixed.

Travel 434

Travel Artist Exhibition Theme 434

Design Week

NOVEMBER 5, 2020

Back in 2008 MySpace was on the way out, Facebook was on the way in, the world had just discovered the iPhone and Obama was giving Americans hope. That should be the bare minimum, especially in the market we’re in. The post Finding work: Lessons from the 2008 financial crash appeared first on Design Week. Be persistent.

Self-employed 76

Self-employed Marketing Marketing Client 76

Creative Boom

JUNE 13, 2023

Founded in New York in 2008, it was a startup that pioneered the idea of renting flexible co-working spaces to freelancers and other startups. Marketing that service in 2023, though, is certainly not for the faint-hearted. If you haven't heard of WeWork, here's a quick refresher.

Banners 521

Banners Branding Brand Freelance 521

Feature Shoot

APRIL 28, 2020

Luang Prabang night market. Laos, 2008. © Dead dog hanging from hook, cooked and sold for meat at the Hanoi Market in Vietnam. Hanoi, Vietnam, 2008 © Jo-Anne McArthur / We Animals. Wet market in Anhui. ” We asked her to tell us more about animal markets and their connection with zoonotic diseases.

Animation 101

Animation Marketing Marketing Media 101

Canny

OCTOBER 31, 2019

Brand marketing campaigns are all the rage. Traditional sales marketing is dying. Brand marketing is growing and will continue to grow. We’re going to skip on MailChimp and Wistia because they’re working in brand affinity marketing, and we have a whole post about that coming soon. Who’s getting it right? Or have they?

Marketing 88

Marketing Marketing Branding Brand 88

Fonts in Use

JANUARY 26, 2020

Fairway Market is a chain of grocery stores in the New York metropolitan area. The slogan “Like No Other Market” sometimes is rendered in a mechanically extended brush script, too, see the photo below. The original Fairway store at Broadway and West 74th Street (see Google Street View ) in 2008. Dom Bold and Agenda.

Marketing 58

Marketing Marketing Banners Fonts 58

Creative Boom

SEPTEMBER 12, 2022

Working in marketing, Sheri Riley brought big 90s names like Usher, TLC, Toni Braxton and Outkast to world attention and rose to the top of her field but remained miserable. In 2008 Sonja Rasula self-funded her first business, Unique Markets, by risking her entire 401k retirement savings. Exponential Living by Sheri Riley.

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Self-employed Freelance Freelance Branding 323

Creative Boom

FEBRUARY 14, 2024

Fuelled by the lack of offerings in the market, Bei launched the company to bring contemporary artwork to a broader audience, open up the art world to new collectors, and enable them to build their collections with original pieces.

Print 512

Print Arts and Crafts Art Gallery 512

Creative Boom

MAY 15, 2022

Courtney: We started the business for reasons unrelated to the 2008 downturn. Amy: Though it wasn't logical to start in the middle of an economic crisis, we knew that we'd be positioned for success if we could make it in that market. Did the lessons of 2008/09 prepare you for the shock? The timing was right for both of us.

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Client Agency Branding Brand 369

Creative Boom

SEPTEMBER 3, 2023

I first joined Twitter in 2008, when I was working on a web design magazine, and the web development community had fully embraced it as their network of choice. But it's also pretty undeniable that fewer and fewer creatives are posting on socials, period. This might be just a blip, but it feels like a historical shift to me.

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Media Client Networking Presentation 445

Creative Boom

SEPTEMBER 19, 2023

A good photography book can provide both in abundance and to help you out; we've curated a list of the ten best on the market today. Originally published in 2008, this book was fully revised and updated in 2018. While growing as a photographer is as much about inspiration and vision as it is about learning and refining techniques.

Photography 469

Photography Publishing Publishing Print 469

Creative Boom

MARCH 14, 2022

Since 2008, it's brought more than one million creative projects to life across the world and designers in its community have earned more than $400m USD on the platform to date. But this stunning statistic points to two basic truths about today's freelance design market. Freelancers are expecting their earnings to rise in 2022.

Freelance 540

Freelance Freelance Agency Client 540

Inkbot Design

MAY 2, 2023

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. I can think of many ways to market a business online.

Advertising 72

Advertising Advertising Branding Brand 72

Just Creative

JANUARY 9, 2020

As we dive into the new year, marketers and brand owners alike are back to their drawing boards to chart out their marketing plans for 2020. No matter what marketing channels you choose, the goal is always to increase user engagement and in-turn increase conversions. Content Marketing Trends For 2020.

Marketing 260

Marketing Marketing Branding Brand 260

Canny

APRIL 12, 2023

For starters, Fanta is no longer limited to orange as it’s available in a whole range of fruity flavours across 180 markets. On top of this, its previous brand identity and packaging was different depending on the market it existed in, which was highly confusing and overall just unnecessary.

Marketing 88

Marketing Marketing Branding Brand 88

Creative Boom

SEPTEMBER 6, 2022

But these platforms weren't built for us to market our business, so we try not to moan about them and keep showing up and having fun on our TikTok channel.". For more ideas, read our marketing guide for freelancers fed up with Instagram ). Jam and Ali, aka Hello Dodo , have been giving it a try too. Give LinkedIn a go.

Media 544

Media Freelance Freelance Illustrator 544

UX Collective

DECEMBER 20, 2021

Design Thinking It is the ability of a designer to match people’s needs with what is feasible and convert them into a market opportunity. Brown, 2008) As discussed in one of the ‘Foundations of HCI’ lectures by our deemed instructor Sai Shruthi Chivukula, the design thinking process is not a lightning strike moment of a lone genius.

Inspiration 107

Inspiration Arts and Crafts Education Production 107

Inkbot Design

OCTOBER 19, 2023

It refers to consistently using branding elements across all materials and a business's marketing efforts. To achieve brand continuity, businesses must focus on various elements, including visual identity, digital presence, and marketing efforts. Let's explore the benefits of brand continuity in more detail.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

MARCH 13, 2024

The striking new logo, updated packaging, and fresh marketing campaigns can leave you wondering, “What were they thinking?” Expanding into new markets: A new brand identity and messaging helps companies break into different industries or geographic regions. The award-winning campaign was pure marketing brilliance.

Branding 98

Branding Brand Marketing Marketing 98

Moo

JULY 18, 2024

They tapped into the power of social media and word-of-mouth, turning every player into a marketer as they shared hilarious game moments online. At 27, she crafted her first prototype by cutting the feet off her control top pantyhose, addressing a gap in the market for a smooth undergarment.

Marketing 52

Marketing Marketing Branding Brand 52

Inkbot Design

JANUARY 17, 2024

Disruptive companies introduce innovations that creatively destroy and transform existing markets. As business theory pioneer Clayton Christensen first explained in his seminal work “ The Innovator's Dilemma ,” disruption is altogether redefining markets by solving problems in new ways. Have you ever used an iPhone?

Internet and Software Development 98

Internet and Software Development Marketing Marketing Networking 98

Inkbot Design

APRIL 13, 2023

Creating a solid and memorable brand that resonates with your target audience is crucial in today's competitive market. Without a thorough understanding of your ideal customers, you may create marketing strategies and products that fall flat and fail to resonate with your target market.

Branding 145

Branding Brand Marketing Marketing 145

Creative Boom

OCTOBER 27, 2024

The studio's emphasis on evolving brand experiences has helped numerous global businesses navigate changing markets successfully. Collins Co-founded by Brian Collins in 2008, this eponymous studio operates out of New York and San Francisco and is known for its transformative branding work for Spotify and Dropbox, among others.

Arts and Crafts 545

Arts and Crafts Client Branding Brand 545

Inkbot Design

FEBRUARY 14, 2023

One strategy is to analyse marketing ideas and advertising examples to see what has worked for other businesses and identify possible areas for improvement. A promotional campaign is a carefully planned and executed series of activities to promote and market a specific product or service.

Advertising 116

Advertising Advertising Marketing Marketing 116

Noupe

JULY 7, 2020

Quite a bit of strategy goes into creating, building, and maintaining an effective email marketing campaign. Getting people to read an email that’s marketing your products or services is only half the battle. There are even ways to analyze a marketing campaign’s potential success by sending out different versions of an email.

Marketing 103

Marketing Marketing Arts and Crafts Digital 103

We And The Color

JUNE 20, 2023

Krasnopolski’s innovative approach and artistic sensibilities have not only earned him recognition but have also granted him the privilege of serving as a jury member for the esteemed KTR Awards in the design category in 2008.

Illustrator 59

Illustrator Illustration Arts and Crafts Advertising 59

Creative Boom

JULY 11, 2022

I headed to Broadway market in Hackney… but it was so dull. I left Hackney and went to Whitechapel Market. Also, when I went to India around 2008-2010, it was interesting to see the tensions between globalisation and traditional Indian life in Kolkata. But it really wasn't at all inspiring. Sounds frustrating!

Photography 396

Photography Theme Architecture Presentation 396

Inkbot Design

MAY 9, 2022

6 Growth Marketing Strategies You Can Start Using Today. You’ve probably heard a lot about growth marketing strategies over the past couple of decades, but when was the last time you tried one? You might ask yourself, “How does growth marketing work?” What is Growth Marketing?

Marketing 98

Marketing Marketing Production Advertising 98

Inkbot Design

SEPTEMBER 5, 2023

Paltrow launched the newsletter in 2008 while preparing for the birth of her second child. She anticipated the market for curated, upscale wellness content years before it became mainstream. 5 – Neil Patel Neil Patel has become one of the most well-known personal branding examples in marketing. The concept resonated.

Branding 98

Branding Brand Inspiration Arts and Crafts 98

Creative Boom

JUNE 10, 2022

Next, he went on to work for Emak Mafu in 2008 when the global recession hit. Then sadly, 2008 happened. It's also a hyper-competitive market. In our exclusive interview, James walks us through his spectacular career and talks about the challenges facing big tech and what the future has to offer. We had to invent the playbook.

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Agency Branding Brand Photography 407

Inkbot Design

FEBRUARY 18, 2024

billion (2012) Old Spice 2008 $10 million Sales doubled (2009) Airbnb 2014 $100 million Revenue tripled (2017) Pepsi 2008 $1.2 But don't just take my word for it – the numbers tell the story too: Brand Date Rebranding Cost (approx.) Post-Rebranding Revenue Increase Starbucks 2011 $1.2 billion $1.9 billion $1.6

Branding 98

Branding Brand Fonts Digital 98

Inkbot Design

FEBRUARY 13, 2023

Cadbury has been using the colour purple in its branding and marketing efforts for over a century, and it has become one of the most recognisable aspects of the brand. From television commercials to billboards to social media ads, the colour purple is a constant presence in Cadbury's marketing efforts.

Branding 93

Branding Brand Marketing Marketing 93

Inkbot Design

MAY 6, 2022

An About Us page is a powerful marketing tool to inform visitors about your Brand and build trust in your company. If you don’t know exactly who you are and what you stand for in the market, you’ll lose potential customers. 4 – Create a Content Marketing Plan. It’s your job to explain it to them.

Branding 98

Branding Brand Marketing Marketing 98

Inkbot Design

DECEMBER 11, 2020

A successful rebranding strategy can solve various problems and challenges such as stagnating business growth, change in target markets or expansion to new ones, unaligned management, confused or alienated clients, loss of competitive advantages, and so on. Coty has been present on the competitive fragrance market for over a hundred years.

Tourism 124

Tourism Branding Brand Marketing 124

Canny

MARCH 30, 2021

Despite the very uninspiring brand image, which we will get to a little later, the new brand identity drastically impacted the company’s bottom line, with a stock market earnings of less than half. The company spends up to $125 million annually on improving their brand and marketing. Not what you want from a rebrand. TGI Fridays.

Branding 180

Branding Brand Agency Marketing 180

Inkbot Design

FEBRUARY 11, 2023

Top 10 Green Logos 1 – Whole Foods Whole Foods Market is a grocery chain specialising in natural and organic food. In addition to the logo, the colour green is used in Whole Foods' marketing materials, including packaging, signage and website. So, without further ado, let's dive into green logos!

Branding 92

Branding Brand Marketing Marketing 92

Just Creative

JANUARY 20, 2020

Marketing campaigns are some of the best ways to get the word out about your company, a product, or even just a message. Whether you’re aiming to make your brand iconic or simply trying to make a joke out of the competition, a marketing campaign can be a powerful tool. This article has been contributed by Tom Simpkins.

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Marketing Marketing Advertising Advertising 132