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Vanderbrand: The Toronto studio crafting identities rooted in place and purpose

Creative Boom

By thoroughly understanding the market landscape, target audience, and client goals, we can develop creative solutions that are both innovative and strategic," Vander Herberg explains. Having been at the helm of her own agency since 2008, Vander Herberg has some useful words of wisdom for those looking to establish their own creative studio.

Client 411
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Franklyn's redesign for WeWork marks a new chapter for the co-working platform

Creative Boom

Founded in New York in 2008, it was a startup that pioneered the idea of renting flexible co-working spaces to freelancers and other startups. Marketing that service in 2023, though, is certainly not for the faint-hearted. If you haven't heard of WeWork, here's a quick refresher.

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Defy's anniversary ads for Boyds strike the perfect balance between past and future

Creative Boom

To celebrate its 85th anniversary, it approached Defy , an independent Philadelphia-based marketing company that's been quietly churning out unique angles for powerhouse global clients such as Nike, Ricoh, Comcast, Ritz Carlton, Wilson Sporting Goods and AmeriGas.

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Kuudes reindesigns premium meal providers for a post-pandemic era

Creative Boom

Originally established in 2008 as a boutique grocery store, Anton&Anton has now started to position itself as a soulful alternative to large supermarket chains. The market dynamics had shifted significantly during the pandemic," explains Piëtke.

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How French illustrator Lapin turned sketching from a pastime into a way of life

Creative Boom

But the urge to sketch was always there, and after publishing his first sketchbook in 2008, he turned his back on sitting at a computer to strike out into the world as an urban sketcher. When he's not sketching, Lapin is out searching the flea markets for vintage ledgers.

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elevenfiftyfive turns 15 and receives collage-like rebrand from Studio Moross

Creative Boom

Since its launch in 2008, independent entertainment specialist agency elevenfiftyfive has created some of the UK's most well-known film marketing work.

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McCann's new campaign for Acer shows that the superhero is far from dead

Creative Boom

The first Iron Man film came out way back in 2008, so the kids who watched that one are now the parents. Immersive narrative Vincent Lin, associate vice president of global product marketing and planning at Acer, explains the thinking behind the campaign. "In None of this should be surprising. Transformers, anyone?

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