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How to Use Emotional Imagery to Boost Landing Page Conversions

Just Creative

Marketers definitely know it. Research into Imagery in Marketing. The implications of all this on marketing are wide-reaching, making the use of images in marketing serve a multitude of purposes: Bypassing rational defences and evaluations (crucial in the world of increasingly cynical consumers). Journalists know it.

Marketing 317
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Playtype resurrects Publish Gothic, a custom typeface for a Danish newspaper that survived just 41 days

Creative Boom

Within its first month of production in 2002, it amassed 13,000 subscribers and 20,000 buyers, who were all happily paying to access the publication that broke existing norms of style, form and journalism. "I

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Pimp out your desk with the latest gadgets and accessories for creatives in 2022

Creative Boom

Now that 2022 is well underway, we thought we'd have an enjoyable review of the latest products and desk accessories out there. Every creative knows that podcasts offer a fantastic chance for marketing. Danish design brand Hay, the company founded by Rolf and Mette Hay in 2002, has become a firm favourite in the creative community.

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Neuromarketing: Takeaways for Marketers

Noupe

In this article I’m going to dig more into this topic: Of how we think; If we are as rational as we think; How we make decisions; How we can take all this knowledge into marketing. He received the 2002 Nobel Prize in Economic Sciences for his pioneering work with Amos Tversky on decision-making. Chapter 1: How rational are we?

Marketing 116
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13 Scarily Good Brand Marketing Campaigns To Remember

Canny

Brand marketing campaigns are all the rage. Traditional sales marketing is dying. Companies like MailChimp and Wistia are setting up their own content production studios. Companies like MailChimp and Wistia are setting up their own content production studios. Switching from service provider to the production company.

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F5: Jeff Staple Loves the Classics + the Contemporary Alike

Design Milk

Jeff Staple , born Jeffrey Ng, is a creative visionary who has created work that encompasses graphics, fashion, and footwear design, as well as brand marketing. I love that his wife and cofounder, Alice Marques, is the true lifeblood of the business – responsible for all production and development.

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Top 10 Best Books On Branding Design & Identity

Inkbot Design

The brand is the promise your product or service makes to your audience. Every aspect of your business, from packaging and product design to product naming and logos, should reinforce and strengthen your brand. A strong brand defines your company, its products, culture, and values, which affect your customer experience.

Brand 145