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Top 10 Times New Roman alternatives for designers

Creative Boom

The new design was supervised by Morison but was actually drawn by Victor Lardent, an artist from the paper's advertising department. That ubiquity is partly due to its supreme versatility and readability but also because it is a standard font on most computers and digital printers. Photina by José Mendoza y Almeida. Griffith in 1946.

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Burger King Rebrand — Unused Burger King Logo Ideas

Logo Smith

The 1970s were the “Golden Age” of the company’s advertising, but beginning in the early 1980s, Burger King advertising began losing focus. A series of less successful advertising campaigns created by a procession of advertising agencies continued for the next two decades.

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Guerrilla Advertising: How to Make Your Brand Stand Out

Inkbot Design

Guerrilla Advertising: How to Make Your Brand Stand Out Guerrilla advertising (or guerrilla marketing) is a term that describes the process of utilising unconventional and sometimes illegal tactics to generate free publicity for a brand, product, or service. But to make your brand stand out, you need a guerrilla advertising strategy.

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25+ Best Tagline Examples: The Power of a Punchy Tagline

Inkbot Design

Good.” — Verizon (2002) This conversational tagline perfectly dramatised their positioning as a leader in network coverage. Flexibility: Can you envision this tagline looking badass and on-brand wherever you use it (advertising, packaging, digital campaigns)? The Real World Eye roller, “We Do Digital Better” No, just no.

Brand 98
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Becoming type-sensitive with the psychology of fonts

UX Collective

Most companies use Sans-serif typefaces (such as Helvetica, Gill Sans, Futura) on their packaging, advertising, and websites due to their clarity and legibility in both small and large font sizes. They are also more prevalent in the digital aether as they tend to render more crisply on a range of screen sizes. (If L., & Jass, J.

Fonts 98
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Dan Perri: the designer behind your favourite film

Design Week

His early career was spent in several places, mostly advertising agencies and smaller studios, including his own, working on low-budget television features and documentaries. Digital working is “just another tool” to help him realise ideas, he says, just the same as film and splicing equipment.

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Women’s History Month–Redefining Their Fields

Thinking Design

S öre Popitz (1896-1993) The Bauhaus’ only known woman graphic designer, Popitz distinguished herself from her male peers, embellishing her designs with blocky characters that depicted a uniquely female experience unseen in commercial advertising at the time. Feel free to grab some time to chat about your next project or just to say "hello"!