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Social Media Challenges: The Good, Bad and Dangerous

Inkbot Design

Social Media Challenges: The Good, Bad and Dangerous Viral internet trends are not a new concept for anyone with social feeds. That’s why I’m asking myself, what is a “social media challenge”? You had better be prepared because it will get wild out here on this strange journey through the land of social media… dares!

Media 98
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Top 20 Best Advertising Campaigns of All Time

Inkbot Design

Top 20 Best Advertising Campaigns of All Time To successfully sell a new product or service, it is necessary to ensure that potential customers are aware of it. This is why advertising campaigns are so important. What are Advertising Campaigns?

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Remembering Ringan Ledwidge

Creative Review

Ringan Ledwidge’s advertising work was marked by an ability to turn a 60-second spot into a slice of mini cinema that, while keeping the brand’s message front of mind, always hinted at much wider narratives. He brought a very human, emotional touch to his advertising stories, which could be funny, sexy or packed with pathos.

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The Provocative and Prescient Work of Archie Boston Jr.

Eye on Design

Boston graduated with honors and took a position as an art director at Hixson and Jorgensen Advertising, before leaving two years later to form Boston & Boston with his brother. . The team went on to create groundbreaking work for clients including Beckman Instruments, Chiat/Day advertising, and Concord Electronics.

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The 15+ Best Marketing Books to Read

Inkbot Design

It's more influential than advertising and, more importantly, far more effective. His message applies to marketers and advertisers, writers, entrepreneurs, makers, product managers , and anyone seeking to make a meaningful impact in today's world. Word of mouth is the key.

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How to Make a Brand Image?

Graphic Design Junction

The first time the word “ Brand Image ” was used in the 1950s by none other than the famous advertising specialist Ogilvy, it basically means what do consumers think or perceive about a certain brand. Some of the Brands that have an exceptional Brand Image include Coca-Cola, Nike and McDonald’s.

Brand 131
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42 Famous Slogans: The Power of Memorable Taglines

Inkbot Design

The advertising tagline of McDonald’s, “I’m Lovin’ It”, was introduced in 2003, and it is very desirable to use the concept of earworms, which simply means a catchy jingle that sticks in one’s mind. Army: “Be All You Can Be” From 1980 to 2001, this slogan positioned military service as a path to personal growth and achievement.

Brand 52