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Rebranding Lowry: A proud new look to drive creativity and community in Salford

Creative Boom

With big, industrial-era typography, a "straight-talking" tone of voice and a vibrant colour palette, the new identity marks a fresh chapter for the arts centre. In a region as rich in culture as Greater Manchester, the Lowry arts centre in Salford has long been a creative powerhouse.

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Emma Eriksson's top five books reveal what inspires her to succeed in advertising

Creative Boom

After heading creative at her own firm for more than a decade, teaching classes in advertising and art directing at Miami Ad School, working for ad giants like TBWA, and producing award-winning creative for F&B in Sweden, Emma Eriksson is a master of the creative process and has a proven track record of work that commands our attention.

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We bring you all the winners of the World Illustration Awards 2024

Creative Boom

Alongside the Society of Illustrators Awards in the United States, the UK's World Illustration Awards rank among the most prestigious across the applied arts. Mark's prize includes £2000 in cash, a two-page marketing package in the Directory of Illustration worth $2,700, and a 100-image professional portfolio on directoryofillustration.com.

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The Evolving Legacy of Ken Garland’s First Things First Manifesto

Eye on Design

It proposes that less design effort should go into advertising—1960s consumer society was booming—and more should go into “worthwhile purposes,” such as “signs for streets and buildings, books and periodicals, catalogues, instruction manuals, industrial photography, educational aids, films, television features, science and industrial publications.”

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Society drives how we build products, create brands, and design experiences

UX Collective

Many users cite bots, AI training models, advertisements, negative interactions, and politics as their main reasons for fleeing or reducing the number of posts on X. Besides marketing and advertising, how can customers feel confident about a good product from a startup or a company without celebrity CEOs? Can you spot the similarities?

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Clarence Pearson Hornung

Logo Design Love

Each volume was hand-signed and numbered by Hornung, and the American Institute of Graphic Arts named it one of their 50 Books of the Year in 1932. More details on Designers & Books , by Randall Ross of Modernism 101. 53 trademarks were displayed within the homage. Here’s a selection.

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Graphic Design in Digital Marketing

Inkbot Design

We've moved past plain text advertisements. It's about crafting an experience that delights the senses, tells a compelling story, and fosters a meaningful connection with the user. That's where the art of graphic design comes into play. A well-crafted graphic design strategy is a powerful tool that can make a significant impact.