'Say High': Gotham's new campaign aims to celebrate and destigmatise cannabis
Creative Boom
NOVEMBER 7, 2023
New York's leading cannabis dispensary, Gotham , is rolling out (forgive the unintended pun) a new campaign that hopes to redefine how we think of marijuana today. Hitting street and subway posters plus digital screens this week, the ads are centred around how it greets customers at its flagship store in Lower Manhattan's East Village. 'Say High' is the message plastered across the series of posters, which feature photography by up-and-coming artist Eddie Salinas, chosen for his "unjaded approac
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